We integrated digital innovation into modern interiors to help create modern branches. Using accepted retail practices, we aimed to make financial products tangible and understandable. Adding interactive touch points into the in-store customer journey helped convert wait to dwell time.
Ensuring that a revived sense of innovation and brand presence permeates the entire customer experience meant going beyond redesigning spaces, adding unique in-store and product features.
A modern shoulder-to-shoulder approach to banking, supported by open spaces and digital retail experiences. This supports a strong commitment to servicing customers and underlines Tatra Banka’s role as leading innovator amongst Eastern European banks.